Which one of the following situations is an example of overall cost leadership?A. A dress manufacturer wants to make its product unique in its category.B. A company that manufactures school desks is looking for ways to make itsdesks less expensive than its competition.C. A restaurant is seeking to reverse a negative trend to get themselves backto profitability.D. A large corporation has determined to liquidate parts of its business.
A company that manufactures school desks is looking for ways to make itsdesks less expensive than its competition -- cost leadership is a strategy where businessmen resort to less expensive techniques.